Focus Brands

Cinnabon : Interenational Re-brand

Key Art + Product Photography, Digital Banners, Paid Social & Streaming

Creative Direction

Cinnabon is an American chain of baked goods stores and kiosks, normally found in areas with high pedestrian traffic such as malls and airports. The company's signature item is a large cinnamon roll.

We were contracted to re-approach Cinnabon's International corporate guidelines. We provided creative direction, iconography creation, full corporate design as well as experiential design.