Mercedes-Benz
Brand Book + Driven to Run (Brand ID + Campaign)
Key Art + Campaign Photography, Digital Banners, UI Layout
Creative Direction
We were contracted to re-approach Mercedez Benz's corporate guidelines as well as execute direction for photography and branding strategy for the MBDrive and Digital Service Drive campaigns. We provided creative direction, corporate identity design, event branding, iconography creation, full corporate design, UI Design as well as photography direction.